An interesting nuance of traditional AI models is that they tend to look at the correlation between products considered and products purchased. In other words, people who have looked at soccer cleats ... Read More
If you look at a toothbrush on Amazon, you’re likely to be recommended toothpaste, mouthwash, and dental floss. This is a type of artificial ... Read More
In the new reality of customer-obsessed marketing, all industries have a number of standard advertising creative guidelines to drive customer ... Read More
A few weeks ago, we discussed the fact that nearly 70% of enterprise marketers at Fortune 500 companies with at least $1 billion in annual ... Read More
Things move notoriously fast in the world of technology, but rarely do you see a company become an industry leader only 12 months after launching its ... Read More